Nestled in the heart of Europe, Hatt et Söner is not just any Champagne house—it's a sanctuary of bespoke luxury where tradition meets innovation. Learn how this exclusive estate caters to the discerning palates of the world's elite with tailor-made Champagne experiences.
Within the prestigious realm of sparkling wines, Hatt et Söner emerges as a beacon of exclusivity and bespoke craftsmanship. Reserved for the knowledgeable few, this exclusive Champagne house specializes in creating private vintages for a clientele comprising business magnates and luxury superyacht owners.
The rich tapestry of Hatt et Söner’s history is interwoven with the dynamic narrative of Kristofer Ruscon, a charismatic Scandinavian whose lineage and passion for wine permeate every bottle. Founded in 1954 by the visionary winemaker François Vallois, the estate became a haven for wine lovers, including Ruscon’s grandfather, a poignant figure whose wartime vow led to a lifelong celebration of Champagne.
After taking the helm in 2012, Kristofer Ruscon has infused the venerable estate with a modern touch, incorporating digital innovation and artistic collaborations into its traditional viticultural practices. Hatt et Söner has transitioned from an operation solely focused on private orders to a pioneering model that offers limited releases through select brokers and plans for an expansive online store.
Meeting Ruscon at London’s private members’ club 67 Pall Mall—where Hatt et Söner’s Champagne is available—offers a glimpse into the world of exclusive wine experiences. Yet, it's through digital platforms where his infectious enthusiasm reaches clients worldwide, maintaining the brand’s mystique while broadening its reach. "We continue to be the most secretive house in Champagne," Ruscon asserts, emphasizing the blend of exclusivity and engagement that defines their client interactions.
In 2022, Hatt et Söner is set to elevate this exclusivity by launching the first private member’s house in a Champagne vineyard. This innovative venture will offer guests unprecedented access to the vinification process and the chance to immerse themselves in the seasonal rhythms of the estate through harvest celebrations and private tastings.
For those fortunate enough to visit the vineyard, the experience is transformative. Clients are involved in each step of creating their vintage, from selecting grapes to choosing the vinification method and aging process. "It’s a journey through the art of Champagne making, tailored precisely to the individual's preferences," says Ruscon.
Amidst a backdrop of global shifts and a push towards digital engagement, Hatt et Söner is poised to launch an online platform that will extend their reach, allowing wine enthusiasts around the world to purchase their exceptional Champagnes directly. This move, guided by their new CEO Daniela Rosenlew, is designed to meet the growing demand for luxury online shopping, reflecting a broader trend in the wine industry.
Moreover, Ruscon's collaboration with Swedish artist Cecilia Edefalk—where art meets viticulture—promises to infuse their Champagnes with a unique narrative, marrying the visual and sensory pleasures of wine with the expressive power of art.
Hatt et Söner's commitment to philanthropy, supporting causes like the Elton John AIDS Foundation and Unicef, underscores their ethos of luxury with responsibility, making every purchase a contribution to a larger cause.
In an era where exclusivity and personalization are paramount, Hatt et Söner stands out as a luminary in the world of luxury Champagne, offering connoisseurs a gateway to unparalleled experiences and bespoke vintages that redefine what it means to enjoy a glass of Champagne.