Bulgari has inaugurated its ninth property, and its second one in Italy after Milan, in Rome, the cradle of the storied Roman jeweler. It took ten years of patient searching to find an exceptional location matched to Bulgari’s prestigious history: 10 Piazza Augusto Imperatore, in the heart of the Eternal City.

Italian design meets Parisian chic in Bulgari Hotels’ latest addition on Avenue George V in the French capital, its seventh luxury hotel in the world that will seduce the most demanding clientele.