When Local Cuisine Becomes the Common Language
As the F&B and hospitality industry increasingly shifts toward prioritizing local and seasonal ingredients, local cuisine is becoming a new standard rather than a passing trend. This transformation not only reshapes menu development but also requires a restructuring of supply chains and operational models across the industry. As culinary narratives become more deeply tied to local identity and sustainability, industry connection platforms endorsed by the Ho Chi Minh City Department of Industry and Trade, such as Food & Hospitality Vietnam 2026, underscore the sector’s need for shared solutions and meaningful dialogue during this period of transition.
 
The Reverie Boutique
An Elegant Rendezvous & Curated Gifts
As part of the refined world of The Reverie Saigon, The Reverie Boutique has unveiled a new look, reimagined as a premier destination for luxury lifestyle experiences. Located on the first and second floors of the iconic Times Square building, the boutique is a curated haven for exquisite gifts, signature The Reverie Saigon mementos, and sophisticated artisanal products handcrafted by Vietnamese makers. At the same time, The Reverie Boutique serves as an elegant meeting point in the heart of Saigon, perfect for indulging in gourmet pastries, premium beverages, and light bites.
The Rising Collective
Vietnam’s Highly Recommended Culinary & Hospitality Stars
The Highly Recommended distinction of the Gourmet Vietnam Awards 2025 celebrates more than excellence it honours the voices, visions, and values shaping Vietnam’s evolving gastronomic identity. From spirited bistros to world-class resorts, this distinguished collection reflects creativity, resilience, and the nation’s growing confidence on the global stage.
Gourmet Vietnam Awards
Celebrating the Stars of Vietnam’s Gastronomy and Hospitality
Bringing together Vietnam’s most influential chefs, restaurateurs, hoteliers, and industry leaders, the Gourmet Vietnam Awards 2025 celebrated excellence across gastronomy and hospitality. From fine dining and world-class resorts to visionary individuals, the evening honoured creativity, craftsmanship, and the evolving spirit of Vietnam’s culinary scene.
Green Bay Phu Quoc Resort & Spa
A Coastal Wonderland

This most beautiful time of the year, Green Bay Phu Quoc Resort & Spa invites esteemed guests to immerse in A Coastal Wonderland, where the holiday joy embraces the gentle beauty of the sea. Under the canopy of swaying palms and a sky glittering full of stars, the golden glow of festivity blends seamlessly with the deep navy calm of the ocean. 

The Reverie Royale
A Festive Hamper Collection

The Reverie Saigon is delighted to introduce its 2025 festive program - “The Reverie Express”, inspired by the timeless journey of the “Orient Express” - an icon of classic elegance, indulgent luxury and endless spirit of exploration. Throughout the season, the hotel transforms into a “grand terminal”, unveiling seven dazzling stations that guide guests into a vibrant festive season set against refined Italian artistry. 

Elegant Hotel Collection
Silver Sponsor of the Gourmet Vietnam Awards 2025

In a world where hospitality is increasingly defined by individuality, storytelling, and the art of creating meaningful experiences, Elegant Hotel Collection stands as a champion of independent luxury. As the Silver Sponsor of the Gourmet Vietnam Awards 2025, Elegant brings its refined vision and global expertise to a celebration that honours excellence, creativity, and innovation across Vietnam’s vibrant culinary and hospitality landscape.

Sofitel Saigon Plaza Kicks Off 2025 Festivities

Sofitel Saigon Plaza launched its year-end festive journey with a magnificent Noel Tree Lighting ceremony, marking the commencement of the 2025 festive season under the radiant theme – “A Stellar Christmas”.

 
Celebrate The Season The Tropical Way

This December, Hồ Tràm’s coastline unveils a beauty uniquely its own — serene, crisp, and quietly poetic. Far from the city’s hum, this seaside haven is cloaked in tranquility: the whispering breeze, the measured rhythm of the waves, and the golden hush of late afternoons intertwine to welcome a festive season filled with warmth, wonder, and calm delight.

 
Italian Wine Festival 2025

The Italian Wine Festival 2025 concluded with resounding success, welcoming more than 400 guests and bringing a vibrant celebration of Italian wine culture to Casa Italia, Hanoi. The event was organized by the Italian Chamber of Commerce in Vietnam (ICHAM), with the support of the Embassy of Italy in Hanoi, and formed part of the 10th Edition of the Week of Italian Cuisine in the World.